Learn the Framework Used by The World’s Richest Man to Help You Make Your Biggest Decisions.

In 2002 I faced one of the biggest decisions of my career.

I had a successful corporate job with a great salary, company car, pension, and expense account. Then an opportunity arose to set up my own business and build something. It meant walking away from the security of a paycheque and venturing into the unknown. It was an incredibly difficult decision.

So, I used a simple, but effective, decision-making framework, took the leap and the rest is history.

Back to the Future

I imagined at the end of my career looking back and reflecting. I asked myself ‘regardless of the outcome, would I regret not backing myself and starting my own business?’

Jeff Bezos used this technique in 1994 when he faced the difficult decision to walk away from a brilliant Wall Street career to start up a business selling books on a then-emerging new technology known as “the internet”.

Things worked out pretty well for Jeff, but he had already decided that whatever the outcome, 80-year-old Jeff would be proud of young Jeff for giving it a go.

Imagine your 80th birthday

Your family and lifelong friends have gathered to celebrate with you.

How are you feeling? Are you proud of what you’ve achieved even though some things didn’t go to plan?

Do you have any regrets?

Feel the fear and do it anyway

In her bestselling book, Susan Jeffers encouraged us to embrace our fears and just decide.

Consider the worst-case scenario and ask yourself ‘could I handle it?’ The answer is likely to be ‘yes’.

So, Just Do It

“Twenty years from now you will be more disappointed by the things you didn’t do than by the ones you did. So, throw off the bowlines. Sail away from the safe harbour. Catch the trade winds in your sails. Explore. Dream. Discover.” Mark Twain

Now take 90 seconds to watch this video and reflect.

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